Café Eddy

Brian Holm and Bastian Emil Goldschmidt discuss the latest news in the world of cycling.
With changing guests and an atmosphere like the one at Den Gamle Kaffebar (The Old Coffee Bar), the essence of the program is sharp opinions in a lively atmosphere.
“Café Eddy” is a tribute to cycling, its traditions, quirks, colorful characters, intrigues, crashes, and the will to win. The name brings to mind the great Eddy Merckx, the most successful cyclist of all time, with his eternally elegant and stylish expression.

The listeners of Café Eddy are a growing group of enthusiastic and loyal people with a special love for cycling.

The target audience is affluent, active, and seeks serious, good, and rewarding communities. Age-wise, the listeners span a broad range within the 18–45 age group.

Café Eddy always features guests on the show.
Examples of past guests include Jørgen Leth, Matti Breschel, Bjarne Riis, and Michael Mørkøv, among others.

The podcast has maintained a steady listener count around 5,000, but recently, when it moved to Euroman, the number rose to over 9,000 in the first week… a number that will undoubtedly increase over time and, of course, the longer the individual episodes remain available in the podcast world.

8-13,000 listeners per episode

As a sponsor of "Cafe Eddy," you will not only be verbally exposed in the individual episode.
You will also gain several forms of visibility in connection with the exposure of the episode, including through social media.

Sponsorship of "Cafe Eddy" will include the following per episode:

• Integrated introduction of sponsor in the podcast with a clear CTA
  Brian and Bastian find a natural way to incorporate the sponsor’s message throughout each episode.
• Sponsored article (digitorial) on euroman.dk with a mention of the episode and text stating that the episode has been created "in collaboration with X".
• Posts on Instagram and Facebook with a clear mention of the sponsor as "Paid collaboration partner".