Gastro is all about where, how, why and how much, giving you specific information and inspiration for how you can do it yourself.
We update you on news and trends in food, wine, gadgets and equipment. And most importantly: We share the joy of the process – planning, buying the right raw ingredients and having fun in the kitchen with the best equipment, while creating your meal.
Magazine: Index Danmark/Gallup Marketing H2024 - SoMe: April 25
| Gender | % |
| Men | 51 |
| Women | 49 |
| Demographics | % |
| 35 - 59 years old | 39 |
| Higher education | 49 |
| Household income (600.000 DKK or more) | 45 |
| Live in a city with over 50,000 inhabitants | 50 |
| Interest | % |
| Culture/books/movies/music (very/quite interested) | 48 |
| Cooking (very/quite interested) | 76 |
| Interior design (very/quite interested) | 44 |
| Kitchen (very/quite interested) | 46 |
| Travels (very/quite interested) | 56 |
| Try new recipes (monthly) | 65 |
| Try new products for cooking (monthly) | 56 |
| Opinions (Insterested) | % |
| Good design is important to me (Interested) | 74 |
| I'm willing to spend a little extra for a well-known brand (Interested) | 69 |
| I prefer to buy organic food if I can get it (Interested) | 67 |
| I am willing to pay extra for quality products (Interested) | 86 |
| Audience | In Feed Post/Reel | Dark post* | Story |
| 160.000 > | 19.800 DKK | 10.800 DKK | 9.900 DKK |
| 140.000 > | 17.600 DKK | 9.600 DKK | 8.800 DKK |
| 120.000 > | 15.400 DKK | 8.400 DKK | 7.700 DKK |
| 100.000 > | 13.200 DKK | 7.200 DKK | 6.600 DKK |
| 80.000 > | 11.000 DKK | 6.000 DKK | 5.500 DKK |
| 60.000 > | 9.500 DKK | 5.400 DKK | 4.750 DKK |
| 60.000 < | 8.800 DKK | 4.800 DK | 4.400 DKK |
| Format | Size |
| Image ad | 1200 x 628 px |
| Carousel ad | 1080 x 1080 px |
| Highlighted ad | 1200 x 717 px |
| Instagram feed | 1080 x 1350 px |
| Instagram stories | 1080 x 1920 px |
All commercial content on Story House Egmont’s websites and SoMe channels is marked as ads and are active for a period of 3 months from the campaign start. Except dark posts which are active for 2 weeks from the campaign start.
We do not offer agency compensation for production and SoMe boost.
| Format | Price DKK | Dimension mm |
| Fullpage | 38.000 | 225x298 |
| Coverpage | 43.700 | 225x298 |
| Doublepage | 60.800 | 450x298 |
| Halfpage horizontal | 25.800 | 225x149 |
| Halfpage vertical | 25.800 | 107,5x298 |
| Advertorial fullpage | 45.600 | 225x298 |
| Advertorial doublepage | 73.000 | 450x298 |
| Gatefold (4 pages) | 77.600 |
| Issue Name | Publication Date | Material Deadline | Special issues |
| Gastro 217 | 02/01/25 | 29/11/2024 | Digital issue |
| Gastro 218 | 06/02/25 | 10/01/2025 | |
| Gastro 219 | 06/03/25 | 31/01/2025 | |
| Gastro 220 | 03/04/25 | 28/02/2025 | |
| Gastro 221 | 01/05/25 | 25/03/2025 | |
| Gastro Danmark | 15/05/25 | 15/04/2025 | Danmarks guiden |
| Gastro 222 | 03/06/25 | 06/05/2025 | |
| Gastro 223 | 03/07/25 | 06/06/2025 | Digital issue |
| Gastro 224 | 07/08/25 | 27/06/2025 | |
| Gastro 225 | 04/09/25 | 01/08/2025 | |
| Gastro 226 | 02/10/25 | 29/08/2025 | |
| Gastro Selection | 09/10/25 | 08/09/2025 | Selection |
| Gastro 227 | 06/11/25 | 03/10/2025 | |
| Gastro 228 | 04/12/25 | 31/10/2025 |
