Kapitalisterne

Concept

"Kapitalisterne" is an investment podcast, where host Andrew Moyo is regularly joined by experts Jakob Ambrosius Garff and Oskar Bernhardtsen.
Jakob Ambrosius Garff works at the newspaper Børsen, and Oskar Bernhardtsen works at Saxo Bank.
Despite their roles, both Jakob and Oskar appear on "Kapitalisterne" as private individuals, which is honestly also part of the charm of the conversations they have.

In each episode of Kapitalisterne, Andrew, Jakob, and Oskar go through all the best investments and "investment news" from the past week.

Kristoffer Dahy Ernst is the editor-in-chief and responsible for the sound of Euroman.
Kapitalisterne is released every week on all relevant channels.

The Listeners

At "Kapitalisterne," it’s all about money. About spending it, investing it, watching it grow, losing it, and more.
Each episode naturally focuses on the week that passed and the one ahead when it comes to finance, investments, and the lack thereof.
The program often features various guests, and together with these guests, the hosts discuss different topics and events that are relevant to the subject.

This is what drives the listeners.
Their common interest in the stock market, the good and bad investments, expert advice, and expensive experiences attract a wide audience, mostly focused around larger cities and in stable jobs.

Sponsor

As a sponsor of "Kapitalisterne," the setup is the same as if you were sponsoring "Café Eddy."
You will not only be verbally exposed in the individual episode, but you will also gain several forms of visibility in connection with the exposure of the episode, including through social media.

Sponsoring 4 episodes of "Kapitalisterne" will include the following per episode:

  • Intro/outro speak with sponsor with clear CTA.
  • Breaker speak within the podcast with sponsor: "Highlighting the USPs of the sponsor’s product or similar."
  • Sponsored article (digitorial) on euroman.dk with a mention of the episode and text stating that the episode has been created "in collaboration with X."
  • Posts on Instagram and Facebook with a clear mention of X as "Paid collaboration partner."